Startup thinking for the social sector. Code to help nonprofits do the social web. Plus photography.
(And reading aloud.)
More about Eric Johnson.
Stories, software and strategies to help nonprofits do the social web
If your non-profit isn't acting with as much energy and guts as it takes to get funded in Silicon Valley or featured on Digg, then you're failing in your duty to make change.
The marketing world has changed completely. So has the environment for philanthropic giving. So have the attitudes of a new generation of philanthropists. But if you look at the biggest charities in the country, you couldn't tell. Because they're 'non' first, change second.
Seth Godin rails against conservatism in nonprofit marketing. While these organizations exist to drive societal change, they too frequently start with non-.
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